QMS NZ bolsters the ‘Commuter Network’
QMS NZ, the market leader in Digital Transit Out-of-Home, has further expanded its Commuter Network across Auckland’s major transit hubs.
Launching twelve full motion digital screens strategically located at Parnell, Kingsland, Manurewa and Otahuhu train stations as well as the new Manukau Bus Interchange, this expansion now brings the QMS Commuter Network to 55 digital screens across Bus, Ferry and Train audiences.
During 2017, Auckland Transport delivered more than 91 million passenger journeys across the rapidly growing network, an increase of 8% from 2016 . QMS’ extensive portfolio of buses, digital outdoor and transit formats, delivers reach to 94% of these journeys, providing advertisers with multiple brand engagement opportunities with this highly valuable audience as they travel to and from work, shop and socialise.
We are extremely proud to work alongside Auckland Transport to further grow the Commuter Network. These new additions cement our commitment to expanding this unique and premium platform for advertisers to connect with commuters with targeted, relevant and dynamic content.
- Mike Porter, CEO QMS NZ
QMS New Zealand
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